"Nike Solar Pack" retail design created for store in Nike's "Emerging Markets" countries. This retail direction was ultimately sent out in a directive and applied in stores around the world.

Creative Direction: Nike Brand Design
Retail Design Concepts & Executions: Lauren Beauchemin


For the Spring 2017 Nike SB Launch, I assisted in creating digital assets for some of the new Nike SB Blazer releases. I produced banners ads, homepage takeovers, and social media images for their five wholesale partners. The designs are based on an existing style guide of modular layouts, so while there was a predetermined look and feel I created each design from scratch to fit the needed dimensions.


Website Comp to show a reimagined product page that focuses on the imagery and the technology of the product at hand.